A UK residential property portal where estate agents list homes, often exclusively, before other major portals.
OnTheMarket is the third biggest UK residential property portal provider in terms of traffic and has, with backing from thousands of estate and letting agents, developed unique sources of competitive advantage such as the 'New and exclusive' property listings. com are advertising their new properties exclusively here first: 24 hours or more ahead of other portals*.
com property portal was created by Agents' Mutual Limited, a company limited by guarantee and founded in January 2013 by a small group of agent firms, with the objective of creating a new portal to challenge the dominance of Rightmove and Zoopla. Both groups were felt to be using their strong positions relative to their agent customers to impose significant price increases for their portal services.
The proposition of an agent-controlled portal offering a premier search service to consumers whilst charging fair prices to agents quickly found support among a very wide group of leading independent agents across the UK. On 9 February 2018, the new parent company OnTheMarket plc was admitted to trading on the AIM market of the London Stock Exchange.
The key proposition of the business remains the creation of an agent-backed, full-scale property portal to disrupt what is otherwise a duopoly of Rightmove and Zoopla by offering a premier search experience to property-seekers whilst charging sustainably fair prices to agents. com, please call 0203 714 4262. com.
com/newandexclusive. Agents specify exclusivity and are committed to accuracy under terms of use.