Helps retailers and restaurants choose store locations, plan markets, and forecast sales using location and demographic data.
provides dynamic location optimization software for retailers, restaurants, and real-estate based consumer channels. The company offers capital planning suite that provides asset vitality evaluates, market ranking, and capital allocation services; and targeted marketing services, including direct mail scoring and iTARGET, a targeted marketing software.
It also offers market optimization suite that provides iPLAN, a market planning platform; market optimization services, such as market blueprints, individual trade area maps, and demographic reports; and analysis decision.
In addition, the company offers site selection and sales forecasting suite that offers iSITE, mapping and demographic reporting software; sales forecasting model that allocates the potential demand within the trade area; iPREDICT, a sales forecasting software; and sales forecasting services. in August 2001. The company was founded in 1993 and is based in Woburn, Massachusetts.
It has locations in Boston, Boise, San Francisco, and Chicago.